Javeria Shabbir

Lecturer ,""
Phone No:051-9265100-2074
Email ID:dr.msjaveria@gmail.com

Education:PhD Marketing, Preston University, Islamabad (Thesis in process).

MS General Management, Shaheed Zulfiqar Ali Bhutto Institute of Science & Technology (SZABIST), Islamabad (2008).

MBA Information Technology, Mohi-ud-Din Islamic University, Islamabad campus (2003).
Lecturer at National University of Modern Languages-Islamabad from September 2016 to date.

Lecturer at Preston University from 2015 till 2016.
Marketing.
Brand Management.
Research Methods.
Personality Development.
Presentations.
Total Quality Management.
Strategic Marketing.
Entrepreneurship.
Management.
Consumer Behavior.
Global Marketing.
Organizational Behavior.
Strategic Leadership.
Irfan Ahmed & Javeria Shabbir The Changing Face of Pakistan’s Economic Relations with India and Bangladesh: Prospects and Challenges in The Round Table: The Commonwealth Journal of International Affairs Volume 103, Issue 3. http://www.tandfonline.com/doi/pdf/10.1080/00358533.2014.918728.

Ms. Javeria Shabbir, Dr. Nadeem Safwan Consumer Shopping Characteristics Approach and Gender Difference in Pakistan, Journal of Marketing Management, 2(2), pp. 01-28.

Ms. Javeria Shabbir, Dr. Rashid A. Salaria Impact of Internal Marketing on Employee Job Satisfaction: An Investigation of Higher Education Institutes of Pakistan Journal of Marketing Management, 2(2), 239-253 Shabbir, J., & Rehman, K. U. (2013).

Impact of Perceptual Dimensions and Behavioral dimension on brand equity in Pakistan. Information Management and Business Review, 5(7), 347. (PROQUEST) Search Engine Optimization: Evidence from Pakistan by Irfan Ahmed, Rana Khurram Shahzad, Kashif-ur-Rehman and Javeria Shabbir Asian Academy of Management Journal Vol. 18, No. 2.
The Impact of Student Based Brand Equity on Student’s Intension to Stay In Public and Private Sector Universities In Pakistan. SOCIOINT 2016- 3rd International Conference on Education, Social Sciences and Humanities May, 2016 - ISTANBUL (TURKEY). (Conference Proceedings in THOMSON REUTERS Conference Proceeding Citation Index) (In process).

The Impact of Brand Love and evangelism on usage Intension: The Moderating Impact of Involvement on Pakistani Cell phone users in Pakistan SOCIOINT 2016- 3rd International Conference on Education, Social Sciences and Humanities May, 2016 - ISTANBUL (TURKEY). (Conference Proceedings of THOMSON REUTERS Conference Proceeding Citation Index) (In process).

Dr.Wajiha Kanwal & Javeria Shabbir Relationship between Locus of Control and Self Esteem on the Achievement Orientations of Private and Public Sectors University Students. International Conference on Innovation in Teaching and Learning (ICITL-2016) April 25-26, Department of Education, International Islamic University Islamabad. (Conference Proceedings and Paper Presented).
Javeria Shabbir Shaheed Zulfiqar Ali Bhutto Institute of Science Technology Islamabad Campus National Research Conference on Computer, Management, Social Sciences and Economics (Certificate of Participation).