BS Media & Communication Studies


Overview

BS Media and Communication Studies is offered with the following details.

 

                                                           Major Courses

Sr.

Course Title(s)

Credit Hours

1

Introduction to Media and Communication Studies

3-0

2

Mass Media in Pakistan

3-0

3

Media Industries

3-0

4

Theories of Mass Communication

3-0

5

Broadcast Media 

2-1

6

Introduction to Public Relations and Advertising

2-1

7

New Media & On-line Journalism

2-1

8

News Writing & Reporting

2-1

9

Videography

2-1

10

Fundamentals of Media and Communication Research

2-1

11

Interpersonal Communication

3-0

12

Urdu Journalism 

2-1

13

Development Communication 

2-1

14

Global Communication 

3-0

15

Media & Society 

3-0

16

Project Proposal 

1-2

17

Political Communication

3-0

18

Media Laws & Ethics

3-0

19

Majors Courses from the specialized area includes 6 courses (each of 3 credit hours). 

 

18

Total Credit hours

72

 

                                               Interdisciplinary Courses

Sr.

Course Title(s)

Credit Hours

1

Social Psychology

03

2

Gender Studies

03

3

Graphic Designing 

03

4

Cultural Studies

03

 

Total Credit Hours

12

 

SPECIALIZATIONS OFFERED BY THE DEPARTMENT AT UNDERGRADUATE LEVEL (BS MEDIA & COMMUNICATION STUDIES)

1.  BROADCAST MEDIA, FILM & THEATRE

2.  DIGITAL MEDIA

3. CORPORATE COMMUNICATION

4. PRINT MEDIA

5. THEORY & COMMUNICATION RESEARCH

Detail
  • BS Level
  • Both Shift
  • 8 Semester(s)
  • 4 Year(s)
  • 132 Cr.
Eligibility Criteria

Intermediate with 45% marks OR

A – Level with 50% marks OR Equivalent.

Courses

Code Name Credit Hours
MCIS-105 Islamic Studies/Ethics 3
MCCS-101 Communication Skills 3
MCIM-121 Introduction to Mass Communication 3
MCIT-111 Fundamentals of ICT 3
MCSP-112 Social Psychology 3
MCMS-114 Mathematics 3
MCMP-122 Mass Media in Pakistan 3
MCEL-102 English Literature 3
MCPS-106 Pakistan Studies 3
MCSS-115 Statistics 3
MCMI-123 Media Industries 3
MCBS-113 Basic Concepts in Social Sciences 3
MCEL-203 Language & Communication 3
MCPM-241 Print Media 3
MCEM-242 Electronic Media 3
MCPR-243 Public Relations 3
MCAD-245 Advertising 3
MCNO-246 New Media & On-line Journalism 3
MCTW-204 Technical Writing 3
MCML-247 Media Laws & Ethics 3
MCNW-224 News Writing & Reporting 3
MCVD-225 Videography 3
MCPJ-226 Photo Journalism 3
MCGD-227 Graphic Designing 3
MCTM-348 Theories of Mass Communication 3
MCGM-349 Gender & Media Studies 3
MCMR-350 Fundamentals of Mass Communication Research 3
MCIC-351 Interpersonal Communication 3
MCUJ-328 Urdu Journalism (Sahafat) 3
MCDC-352 Development Communication 3
MCGC-353 Global Communication 3
MCMC-354 Media & Current Affairs 3
- Elective-I 3
- Elective-II 3
MCMS-455 Media & Society 3
MCIC-456 Intercultural Communication 3
MCPP-457 Project Proposal 3
- Elective-III 3
- Elective-IV 3
MCPC-458 Political Communication 3
MCME-459 Media Entrepreneurship 3
MCRP-499 Research Paper/Project 3
- Elective-V 3
- Elective-VI 3