Faculty Profile
maria.zulfaqar@numl.edu.pk
+92519265100-10
|
Degree Name |
Passing Year |
Institution/University |
|
PHD |
2021 |
Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology, Islamabad |
|
MS / Mphil (18 Years) |
2013 |
COMSATS Institute of Science and Technology, Islamabad |
|
Masters |
2008 |
COMSATS Institute of Science and Technology, Lahore |
|
Bachelors |
2005 |
University of Balochistan , Quetta |
|
Experience(From Recent to Old) |
|||
|
Designation |
Institution/Organization |
From |
To |
|
Assistant Professor |
National University of Modern Languages, Islamabad |
2021 |
2022 |
|
Manager Marketing |
Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology, Islamabad |
2021 |
2021 |
|
Principal |
The Educators, F-17 Campus |
2020 |
2021 |
|
Director/ Program Coordinator |
SEA Schools Islamabad |
2017 |
2020 |
|
Selected Research Publications (Add Top 5 Publications) |
|
Zulfiqar, M., & Ahmad, M. (2019). Impact of Cause-Related Marketing on Ad Credibility and Brand Attitude. Journal of Business & Economics, 11(1), 37-54. |
|
Zulfiqar, M., Ahmad, M., & Mahar, S. (2019). CAUSE RELATED MARKETING AND GREEN PRODUCTS PURCHASE DECISION. International Journal of Management Research and Emerging Sciences, 9(1). |
|
Khan, A. B., Zulfaqar, M., Iqbal, J., Hatim, M., & Faisal, M. A. (2022). Global Financial Crisis 2008-09, Macro-Economic Variables and the Performance of FTSE Bursa Malaysia Hijrah Shariah Index: A Case of Malaysian Stock Market. Competitive Social Science Research Journal, 3(1), 372-378. |
|
Zulfaqar, M., Bashir, S., Yaghmour, S. M. A., Turi, J. A., & Hussain, M. (2023). The Mediating Roles of Economic, Socio-Cultural, and Environmental Factors to Predict Tourism Market Development by Means of Regenerative Travel: An Infrastructural Perspective of China-Pakistan Economic Corridor (CPEC).Sustainability, 15(6), 5025. |
|
Area of Teaching Interest |
|
Marketing |
|
Digital Marketing |
|
Social Media Marketing |
|
Services Marketing |
|
Customer Relationship Management |
Education
|
Degree Name |
Passing Year |
Institution/University |
|
PHD |
2021 |
Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology, Islamabad |
|
MS / Mphil (18 Years) |
2013 |
COMSATS Institute of Science and Technology, Islamabad |
|
Masters |
2008 |
COMSATS Institute of Science and Technology, Lahore |
|
Bachelors |
2005 |
University of Balochistan , Quetta |
Experience
|
Experience(From Recent to Old) |
|||
|
Designation |
Institution/Organization |
From |
To |
|
Assistant Professor |
National University of Modern Languages, Islamabad |
2021 |
2022 |
|
Manager Marketing |
Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology, Islamabad |
2021 |
2021 |
|
Principal |
The Educators, F-17 Campus |
2020 |
2021 |
|
Director/ Program Coordinator |
SEA Schools Islamabad |
2017 |
2020 |
Publications
|
Selected Research Publications (Add Top 5 Publications) |
|
Zulfiqar, M., & Ahmad, M. (2019). Impact of Cause-Related Marketing on Ad Credibility and Brand Attitude. Journal of Business & Economics, 11(1), 37-54. |
|
Zulfiqar, M., Ahmad, M., & Mahar, S. (2019). CAUSE RELATED MARKETING AND GREEN PRODUCTS PURCHASE DECISION. International Journal of Management Research and Emerging Sciences, 9(1). |
|
Khan, A. B., Zulfaqar, M., Iqbal, J., Hatim, M., & Faisal, M. A. (2022). Global Financial Crisis 2008-09, Macro-Economic Variables and the Performance of FTSE Bursa Malaysia Hijrah Shariah Index: A Case of Malaysian Stock Market. Competitive Social Science Research Journal, 3(1), 372-378. |
|
Zulfaqar, M., Bashir, S., Yaghmour, S. M. A., Turi, J. A., & Hussain, M. (2023). The Mediating Roles of Economic, Socio-Cultural, and Environmental Factors to Predict Tourism Market Development by Means of Regenerative Travel: An Infrastructural Perspective of China-Pakistan Economic Corridor (CPEC).Sustainability, 15(6), 5025. |
Interests
|
Area of Teaching Interest |
|
Marketing |
|
Digital Marketing |
|
Social Media Marketing |
|
Services Marketing |
|
Customer Relationship Management |