Faculty Profile

maimoona.salam@numl.edu.pk

Education

-PhD (2020)

University Malaysia Sarawak, Malaysia

- Assistant Professor (2024)

National University of Modern Languages (NUML) - Pakistan

- Fellow (2023-2024)

Cô-Réflective Information Systèms and AI Résearch Labs - France

- Assistant Professor (2021-2023)

Virtual University of Pakistan, Lahore - Pakistan

- Visiting Faculty, Assistant Professor (2020-2021)

Kinnaird College for Women University, Lahore - Pakistan

Sr. No.	Title
1	Salam, M., & Farooq, M. S. (2020). Does sociability quality of web-based collaborative learning information system influence students’ satisfaction and system usage? International Journal of Educational Technology in Higher Education, 17(1), 26. Impact Factor: 9.9 Web of Science: Yes ISSN: 2365-9440 Publisher Name: Springer Publisher Link: https://doi.org/10.1186/s41239-020-00189-z Date of Publication: 08.05.2020
2	Salam, M., Awang Iskandar, D. N., Ibrahim, D. H. A., & Farooq, M. S. (2019). Service learning in higher education: A systematic literature review. Asia Pacific Education Review, 20(4), 573-593. Impact Factor: 2.6 Web of Science: Yes ISSN: 1598-1037 Publisher Name: Springer Publisher Link: https://doi.org/10.1007/s12564-019-09580-6 Date of Publication: 28.02.2019
3	Salam, M., Awang Iskandar, D. N., Ibrahim, D. H. A., & Farooq, M. S. (2019). Technology integration in service-learning pedagogy: A holistic framework. Telematics and Informatics, 38(1), 257-273. Impact Factor: 7.6 Web of Science: Yes ISSN: 0736-5853 Publisher Name: Elsevier Publisher Link: https://doi.org/10.1016/j.tele.2019.02.002 Date of Publication: 16.02.2019
4	Salam, M., Iskandar, D.N.F.A. and Ibrahim, D.H.A. (2017). Service Learning Support for Academic Learning and Skills Development. Journal of Telecommunication, Electronic and Computer Engineering, 9(2-10), 111-117. Impact Factor: 0 Web of Science: Yes (ESCI) ISSN: 2180-1843 Publisher Name: Universiti Teknikal Malaysia Melaka Publisher Link: https://jtec.utem.edu.my/jtec/article/view/2713 Date of Publication: 02.06.2017
5	Farooq, M. S., Salam, M., Jaafar, N., Fayolle, A., Ayupp, K., Radovic-Markovic, M., & Sajid, A. (2017). Acceptance and use of lecture capture system (LCS) in executive business studies: Extending UTAUT2. Interactive Technology and Smart Education, 14(4), 329-348. Impact Factor: 3.2 Web of Science: Yes (ESCI) ISSN: 1741-5659 Publisher Name: Emerald Publisher Link: https://doi.org/10.1108/ITSE-06-2016-0015 Date of Publication: 20.11.2017

Her areas of interest include Educational Technology Design and Development, Artificial Intelligence Use in Educational Technology, Conversational AI use in Education, Intelligent Tutoring System (ITS), Generative AI, Large Language Models, Software Engineering and Use of AI, Software Defect Prediction, Service-Learning Pedagogy, Human-Computer Interaction (Usability Perspective), Management Information System, Experiential Learning Approach, and Technology Acceptance.

Education